If just capturing scenes in the camera was all it took to make a great video, we’d all have a shot at being Fellini or Zhao. Editing, and its’ fascinating psychological effects, is what makes film narratives sing. But, maybe you don’t want to be Zhao or Fellini (why, are you busy?), you just want to make a video that is engaging and crisp. Understanding how film editing works, the magic of pictorial juxtaposition and the grammar it creates is essential to making and talking about high-quality video. In this episode of Corporate Film School we explore the mystery and actual magic of the cut.